10 reasons to choose Benidorm at Christmas

If you are still wondering where to travel this coming Christmas, we are going to propose 10 reasons why you should choose Benidorm as your destination for the Christmas holidays and enjoy the fantastic atmosphere that overtakes this small great coastal town, it is a treat to see its streets and gala squares decorated to celebrate these special dates.

Christmas decoration in Benidorm

Perhaps, unconsciously, you had thought about somewhere cold or skiing ... But it doesn't necessarily have to be this way! Today we have proposed to break the myth and convince you that in

we enjoy some of the most authentic Christmas fiestas. 

Benidorm is completely transformed at Christmas without losing that fantastic climate that characterizes the town. Shows, decorations, activities and attractions for the whole family make this paradise and our hotels your best option. Do not miss out!

These are the 10 reasons you were looking for to return to Benidorm:


1-  The Christmas Square

The epicentre of Christmas in Benidorm is the Plaza de SS.MM. Los Reyes de España (the Plaza del Ayuntamiento (town hall) de Benidorm), which since the 4th of December has been transformed into the Plaza de la Navidad (Christmas square) There you will find a magical atmosphere that encourages you to spend a long time with your family enjoying its inflatables and attractions, its ice-skating rink and performances focused especially on the little ones.

In addition, this year you will be able to visit some spectacular figures of the 3 wise men, reaching more than 10 meters in height that will be there to receive the royal post for the Eastern Kings, delighting the little ones. 

Ice skating rink in Benidorm


2-  The Christmas House 

The Christmas House will be another favourite place for the children this Christmas. Located in the Casa-Museo de l’Hort de Colón, it will host throughout these Christmas season a multitude of workshops for children, musical concerts, magic shows, storytellers or puppet shows.

Do not forget to visit this space dedicated to culture and leisure for the little ones in the house, they will surely want to go every day to have fun with the different programmed activities. Also, on the days leading up to Christmas eve you will receive a surprise visit from Santa Claus!

Santa Claus

3-  El Porrat Navideño (Christmas Market)

This Christmas, Benidorm's Elche Park (Dove Park) will become the great Christmas Market. Throughout the entire walk there will be numerous stalls or, as they are known in Benidorm, paraetes, where you will find a wide variety of gifts, souvenirs and handicrafts to surprise your loved ones during these dates.

Do not hesitate to visit this Christmas market, because you will surely find some detail for an improvised gift or a typical product that will be worth taking home to share at the table with your loved ones. Who doesn't like authentic Alicante nougat or honey from the nearby Sierra de Guadalest

Benidorm Christmas Market


4-  Programmed outdoor shows

In the heart of Benidorm, the Julio Iglesias auditorium, located in the Parque de l'Aigüera, will be the scene of numerous musical and dance shows for all audiences, all of them free, which will delight the whole family by showing off its enormous creativity and the elaborateness of its staging.

The Symphonic Band of the Musical Union of Benidorm, numerous musicals including Frozen and Campanilla (Tinkerbell) and many other dance groups will flood Benidorm with a rhythm that will make you shake your whole body. Do not miss the full program of shows in the following link

Christmas shows


5-  The traditional nativity scenes of Benidorm

In Benidorm there is a long tradition of nativity scenes. You will be able to visit four great nativity scenes from December 8th to January 6th, in different parts of the town. In addition, you can buy your own figurines and other decorations at the Elche Park Christmas Porrat.

The first of them is a spectacular monumental nativity scene in Plaza SS. MM. los Reyes de España. Another more traditional one is the one carried out by the Nativity Scene Association of the Marina Baixa in the lobby of the Town Hall. The third is the great Benidorm nativity scene on Calle Tomás Ortuño, this nativity scene set up by the ACR La Barqueta has been on display for many years and has become an unmissable event for anyone who spends Christmas in Benidorm; and a fourth, a novelty this year, in the Casa de Andalucía, located on calle Mercurio nº 4.

Christmas nativity scene


6-  The base Camp of SS.MM. The 3 Wise men (Kings of the East)

Between the 27th of December and January 6th, the Parque de l'Aigüera will host the 3 wise men camp, where children can go to deliver their letters to the royal pages and meet with their majesties to clarify what they expect to receive on Twelfth Night ... If they have behaved themselves!

On this visit you will enjoy as a family the fantastic Christmas atmosphere of the camp that will transport you in the blink of an eye to the Far East. And do not worry! We are in Benidorm and how could it be otherwise, our Kings understand all languages. 

Child with the letter to the 3 Wise men


7- XI San Silvestre Benidorm Christmas Run

The sporting event par excellence of Christmas is, without a doubt, the Carrera San Silvestre Benidorm Christmas Run, a popular and fun race that is held in many cities to say goodbye to the year and that celebrates its eleventh anniversary in 2021.

The San Silvestre benidorm has become a fun date for the whole family rather than a competition, many of the runners carry out the race in fancy dress such as reindeer, Santa Claus or elves and a large audience comes to the race just to enjoy the atmosphere, costumes and, incidentally, animate the runners. Laughter and fun are guaranteed and participation is greater every year thanks to the organization of differentiated tours for all ages and physical conditions. And all this accompanied by a solidarity collection of food for food banks!

Solidarity race


8-  Great New Year's Eve party

To end the year there is no better way than to take stock of what has been lived and to be thankful for all the good times that we have enjoyed during the last 12 months. To do this, at Servigroup Hotels we organize a fantastic New Year's Eve Gala pampered in detail in each of our hotels, with party favours, lucky grapes, a delicious special menu and many more details to make everything unforgettable. Without a doubt, we cannot think of a better alternative to welcome in the new year.

In addition, on the Levante Beach in Benidorm the end of the year is celebrated in the street with the 12 grapes to the sound of the chimes and the party continues until the wee hours of the morning, so it can be a good plan to go out for a walk around the town in the early hours of the year after enjoying a great banquet. The night is young! 

New Year's Eve Gala


9- Spectacular Three Kings Parade

On the afternoon of January 5th at 6:00 p.m., Benidorm becomes even more magical with the great procession of the 3 Kings that runs through the main streets and avenues of the town centre. The spectacular parade of floats and dancers starts from Elche Park going up Avenida de los Almendros to later go down Calle Ruzafa until the parade ends at the Plaza de la Navidad and the Julio Iglesias Auditorium, where the Kings meet the children with an endearing and emotional message.

Many of the collectives, associations, cultural entities, and festive groups of Benidorm participate in the procession, which while parading through the streets are throwing candies and gifts to the delight and surprise of the little ones. It is the most exciting day of the whole year! 

3 Kings parade in Benidorm


10- Christmas decoration contest

With the arrival of the month of December, our hotels get into the Christmas spirit by decorating every corner of our hotels, to participate in the window dressing contest that the Benidorm Council organizes to reward those establishments that have decorated their hotels, restaurants or shops with the greatest care and dedication, bringing the spirit of Christmas to all who are lucky enough to witness it.

There are many occasions that we have been awarded for the originality and monumentality of our Christmas productions. Do you dare to discover with what imaginative ideas our hotel receptions will surprise us with this year?

Father and mummy Christmas

Does it seem little to you? Well surely there are many more reasons to celebrate Christmas in Benidorm and enjoy a town that breathes fun and good humour every day of the year thanks to its fantastic climate, the infinity of places to visit that it offers along with its surroundings and the endless activities that are organized in every corner so that there is no excuse that frees you from having a good time. Don't miss our Christmas!

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